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Counter Clock

Designs On— Time

Why do all clocks display elapsed time? In an age of countdowns, when our natural resources are becoming increasingly limited, when our lives are getting faster, and when we’re trying to squeeze more into less time, isn’t remaining time more relevant than elapsed time?

Counter Clock is a concept that responds to this, displaying the quantity of time still left in a day, so that we can focus on how much more we can do in the time that remains.