Fun With Fruit

Designs On— Food

The gold standard of healthy convenience in a compostable package, fruit has been shaped by human touch (10,000+ years of cultivation) for as long as its colors and forms, fragrances and flavors have sparked human imagination. This communication design concept revives the ‘still life with fruit’ works of yore through a photography campaign that celebrates the impressive diversity and impeccable designs of fruit. As Salvador Dali once said, “Beauty shall be edible or nothing.”