Designs On— Birth
Mothers become mothers the moment their home-pregnancy tests turn blue. Fathers, on the other hand, often don’t feel like fathers until they stare into their newborn’s eyes for the very first time.
Perhaps that’s because in the months leading up to delivery day mothers show physical signs of pregnancy—and clearly have a “job” to do—while fathers are left to fret and figure out their new roles. One remedy? Not pills. Not meditation. Dad T-shirts.
Consider a series of tees that enable men to freely express their feelings about any stage of the pregnancy. They can speak their minds, document the journey, show people how well- or ill-prepared they are, or demand a bit of respect for creating a new life. Go, Dad! Swap that old GNR Use Your Illusion T-shirt for something more mature.